RAJO! for Parisian and Milanos

After the Jessica Sanchez for Bench event (which I'll be blogging about next), my blogger friends and I headed to SM Mall of Asia for the Rajo! for Milanos and Parisian launch. Last year, I was fortunate enough to attend the first ever launch of the Rajo x Parisian collaboration. I love Rajo Laurel and I'm a fan of Parisian shoes, so when I got invited to the exclusive send off of his second collection, I knew I couldn't miss it! This time, he also teamed up with another SM homegrown footwear brand for men - Milanos! :)

I've only got a few photos because I left early, but here's a quick preview of what happened during the event. Fashion enthusiasts gathered around function room 5 of the SMX Convention Center last September 25.

World-class designer Rajo Laurel collaborates with SM shoe brands Parisian and Milanos to bring 2 exclusive collections that derives inspiration from the Japanese culture.

Raymond Gutierrez hosted the event, looking so good with his oriental inspired ensemble.

Photo grabbed from Ava

Spent the night with some good friends like Ana, Paul and Kelly

Ava and Keigh

Presenting Rajo Laurel's premier collection for Milanos and second for Parisian!

For the confident guy on the go, Rajo! for Milanos' collection showcases casual and dress shoes made of leather and suede with metallic accents and embroidery.

For the fun loving girl looking for the perfect pair of a night out with her friends, Rajo! for Parisian's line of heels and wedges would be the perfect way to go. For the laid back and casual fashionista, the collection also has metallic flats and suede shoes.

I'm torn between getting Samurai, Midori or Hanami! Planning to purchase over the weekend and I need your suggestions. *_*

Rajo! for Parisian and Milanos will be available in 20 chosen SM Department Stores starting September 29: SM Mall of Asia, SM North EDSA, SM Makati, SM Megamall, SM Cubao, SM San Lazaro, SM Manila, SM Fairview, SM Las Pinas, SM Bacoor, SM Dasmarinas, SM Lucena, SM Lipa, SM Baguio, SM Pampanga, SM Clark, SM Marilao, SM Cebu, SM Lanang, and SM Mandurriao.

Congratulations, SM Milanos, SM Parisian and Mr. Rajo Laurel for this successful collaboration! Thank you so much for having us! :)