Converse Chuck Taylor All Star: Color is the Key

With students anticipating summer with the coming school break, if not already trooping to their respective adventure destinations, Converse matches their lifestyle for the season with its collection for Spring that comes in a multitude of colors—from single to triple to tie-dye tones—and caters to a kaleidoscope of personalities.

“Our designers were free to explore the whole spectrum of colors available to human mind and craftsmanship,” explains Kate Oliva, Marketing and Advertising manager of Converse Philippines. “This is especially apt since Spring is the time when nature itself unfolds its colors gloriously. And while spring season elsewhere is the height of Philippine summer, the effect is essentially the same: an explosion of colors reflecting excitement and the mood for new adventures and possibilities.”

In exhausting fresh design possibilities, Converse boosts its existing Chuck Taylor All Star lines with shots of dramatic colors, surprising patterns and new silhouettes. Every sneaker is a marriage of premium material and a new way of execution, which produces a particular look that matches a certain preference, mood and taste as a nod to a personal sense of individuality.

Here's a sneak preview of their latest collection:

“With its signature look and street cred, you know it’s a Converse sneaker even from afar,” says Kate. “While we stay true to our design heritage, we constantly update our lines to reflect the rebellious spirit of the brand, challenging ourselves to come up with sneakers that make you live louder. Our Spring 2014 collection, with its zest for life, discovery and color, is proof of that.”

Which among these designs is your favorite? Mine would have to be the Chuck Taylor All Star '70 in True Navy (last photo in this post). Can't wait to get my hands on it!! :)

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